On Tour 20th – 24th March 2023
Publication Day: 18th October 2022 by Orchard Publishing Consultancy
Building a unicorn company is the dream of every entrepreneur. Inside Culture Unwrapped, the authors share the secrets of what Unicorn companies do differently, more specifically, how they attract great people, inspire them to do their best work and build passionate teams who drive the business forward.
Culture Up reveals what lies behind the success of their people. The authors have not just studied Unicorns, they were key players inside them. They were right there inside high growth startups as part of the early teams at Tesla, Lilium and other brand giants.
Let them show you how to:
· Become and inspirational leader
· Attract, recruit and retain the best talent
· Discover the secrets of company culture and how to nurture and develop it
· Crack the code of always overlooked internal communications
· Maintain a happy, motivated, effective and loyal team
· Create an EQ-driven, human-centric successful company
Goodreads
Buy It
Meet Mareike Mutzberg and Margareta Sailer
(Photo of Mareike Mutzberg)
Margareta Sailer and Mareike Mutzberg met when they worked together during the startup phase at Lilium, a unicorn aviation scale-up. Lilium’s all-electric vertical take-off and landing passenger aircraft has made it one of the most exciting, highly capitalised, game changing companies in Europe.
Mareike was employee number four at Lilium. Initially responsible for setting up and implementing Lilium’s internal and external communications & marketing, she became responsible for the culture and employee experience of its rapidly growing team.
Margareta Sailer was key to the people strategy at Tesla, of one of the boldest and most successful brands of the 21st Century. As Head of Talent for Tesla in Europe, with just one layer between her and legendary entrepreneur Elon Musk, she was responsible for hiring and retaining great people and more recently becoming Global Head of Recruitment at Lilium.
Their joint consultancy practice, advising founders and organisations on culture, communication and people strategies helps their clients and readers to maximise their potential and growth.
Mareike’s Links
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Margareta has no links
Book Tour Schedule
March 20th | March 21st | March 22nd |
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prdgreads | _lozzieloves (IG) | Bookish Belfast |
pre4books (IG) | donnasbookreviewsandinterviews (FB) | Bookchatter@cookiebiscuit |
Sharon Beyond The Books |
March 23rd | March 24th |
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paws.read.repeat (IG) | pause_theframe (IG) |
A Knight’s Reads | book_a_holic_17 (IG) |